Are you using Instagram? What’s all the fuss?

Instagram is a free app that allows you to take pictures and share them with your friends.  Post them the way they are or customize them with filters to transform the look and feel.  You then can share them on Facebook, Twitter and Tumblr too.

Instagram was launch in October of 2010 in San Francisco California.  Its distinctive feature confines photos to a square shape, similar to Kodak Instamatic and Polaroid images.  You could originally download the app to your Apple iPhone or iPad but this past April 2012, they released an app for Android users.  As of April 2012 there are over 30 million accounts set up on Instagram.

What can you do with Instagram?  Down load the app on your smart phone and use the app to start taking pictures or video.  When you take a picture you can keep it the way it is or add a filter to change its appearance.  Make your photo black and white or sepia.  There are numerous different filters to choose from.  When you’re done, post it on your Instagram profile.  You can also share your pictures on Facebook, Foursquare, Twitter and many other different sites. You can follow your friends on Instagram too, seeing their world through visually stimulating content.  You can use hashtags “#” to promote your pictures or your brand.  Hashtags allows search engines to find your content as it relates to a topic.  Since search engines can’t “read” pictures, hashtags allows you to bring to light the subject of your picture.

Some of the big name companies using Instagram to get their message out are Red Bull, ABC World News, Chef Jamie Oliver, Starbucks and Gucci.  Not only selling their brand via traditional means but visually!  What are you waiting for?

You can also join us on Instagram because it is FREE!  What are you waiting for?  Let your inner photographer and videographer shine!  And don’t forget to let us know you are there because we will follow you!